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Display Advertising Rates
Effective January 1, 2012
All rates shown are gross. Display rates include both the print and digital editions plus a product listing in Tech Briefs' lead-gen e-mail (E-response).
| Black & White Display Rates | |||
| 6x | 3x | 1x | |
| Page | $6,645 | $7,355 | $7,825 |
| 2/3 Page | $4,995 | $5,510 | $5,875 |
| 1/2 Island | $4,380 | $4,580 | $5,175 |
| 1/2 Page | $3,735 | $4,100 | $4,380 |
| 1/3 Page | $2,810 | $3,095 | $3,305 |
| 1/4 Page | $2,235 | $2,480 | $2,650 |
| 1/6 Page | $1,800 | $1,980 | $2,115 |
| 1/9 Page | $1,170 | $1,315 | $1,390 |
| Four-Color Display Rates | |||
| 6x | 3x | 1x | |
| Page | $7,990 | $8,775 | $9,400 |
| 2/3 Page | $5,995 | $6,610 | $7,025 |
| 1/2 Island | $5,270 | $5,815 | $6,210 |
| 1/2 Page | $4,475 | $4,935 | $5,265 |
| 1/3 Page | $3,385 | $3,735 | $3,975 |
| 1/4 Page | $2,700 | $2,975 | $3,170 |
| 1/6 Page | $2,150 | $2,380 | $2,530 |
| 1/9 Page | $1,450 | $1,595 | $1,695 |
| 1/12 Page (Literature) | $1,120 | $1,140 | $1,180 |
Digital Edition Sponsorship
Contact publisher for pricing and availability.
| Web Site Banners - www.defensetechbriefs.com | ||
| Standard Sizes | Dimensions ( pixels ) | CPM |
| Welcome Ad | 640 x 480 | $300 |
| Medium Rectangle | 300 x 250 | $200 |
| Wide SkyScraper | 160 x 600 | $180 |
| Leaderboard | 728 x 90 | $170 |
| Full Banner | 468 x 60 | $100 |
| Half Banner | 234 x 60 | $80 |
| Square Buttom | 125 x 125 | $60 |
| unlimited clicks | |
| 12 Months | $18,000 |
| 6 months | $9,500 |
| 3 months | $5,000 |
| Pay per click option: | |
| 500 clicks | $2,750 |
| 1,000 clicks | $5,000 |
| 2,500 clicks | $11,750 |
Includes hosting up to 30 Web pages at www.defensetechbriefs.com and www.techbriefs.com, search engine optimization, directory listing with company logo, and monthly performance reports.
Defense Tech Briefs E-mail Newsletter Sponsorships (monthly, HTML format)
Top-Level Sponsorship....................................................................$3,295
Co-Sponsor Position #1..................................................................$2,150
Co-Sponsor Position #2..................................................................$1,725
Co-Sponsor Position #3..................................................................$1,465
Sponsored Links & Event Alerts..........................................................$750
Frequency discount: 5% on 6x program; 10% on 12x program.
White Papers & Videos
Number hosted Price per
12 or more.....................................................................$1,650
6 or more.......................................................................$2,095
3 or more.......................................................................$2,300
1.....................................................................................$2,650
Includes hosting for 12 months in the Tech Briefs online library; rotation of paper titles/company logo on the Defense Tech Briefs and NASA Tech Briefs home pages; and inclusion in lead-gen e-mail (4x).
Webinars & Tech Talks
| 60-minute Webinar | 30-minute Webinar | 10-minute Tech Talk | ||
| 3x | $15,300 | $8,900 | $4,500 | |
| 2x | $16,200 | $9,400 | $4,750 | |
| 1x | $17,900 | $9,900 | $5,000 | |
Includes event production and hosting for 12 months. You will receive demographic data on all registrants to your event.
| First Row | $2,300 |
| Second Row | $2,075 |
| Third Row | $1,820 |
| Fourth Row | $1,580 |
Combine print and online advertising for maximum frequency discounts.


